Reserves
Simply put, we aren’t big fans of adding reserves or putting a starting bid higher than $1 on our auctions.
Generally speaking, items with reserves or set opening bids tend to underperform in auction results. Seems counter-intuitive, right? Reserves tend to dampen bidder excitement. Whether the reserve is disclosed or not, it takes the fun out of the auction process. The auction format truly reflects the current market. Items of higher quality will attract interested buyers. More interested buyers mean higher bids. It’s that simple!
Reserve Basics
- We will not put a reserve for anything less than $3,000.
- The reserve fee is charged whether the item sells or not.
- 5% Commission will also be paid on top of the reserve fee.
- The reserve fee is payable by cash or check before the item is listed on the auction.
- If an item doesn’t sell with a reserve the first time, we can re-run it without a reserve. It will not run again with a reserve.
- We will NOT contact the high bidder of an auction that doesn’t reach the reserve to see if they want to buy it for their highest bid. This undermines the auction process.
- We will NOT provide the high bidder’s contact information to the seller (or vice versa). We take our customers’ privacy seriously and will not disclose their or your personal information.
While the scenarios shown on this page are fictional, this is a general example of how reserve vs. non-reserve auctions work.
Scenario 1 - No Reserve Set
You bring over a car that has a market value of between $7,000-$8,000.00. We don’t set a reserve price.
The auction reaches $6,800.00. The buyer pays tax, title, license, buyer’s premium, and documentation fee, in addition to the hammer price – around $7,500. Since we’re motor vehicle dealers within the state of Minnesota, we take care of all the paperwork and ensure it’s transferred at the DMV. You would receive a check for $6,800 since anything over $3,000.00 without a reserve doesn’t get charged a commission.
While you may not get the $7,000 you were hoping for, the car goes to its new owner, you don’t have to deal with the public when selling on Marketplace/Craigslist, and you don’t need to worry about whether or not the paperwork was transferred.
Scenario 2 - a Reserve is Set
You bring over a car that has a market value of between $7,000-$8,000 and you want to put a $7,000 reserve on it.
Our commission fee would be 5%, or $350. The reserve fee due before leaving the warehouse would be $250. That would set the reserve price at $7,600.00 to ensure you get your $7,000.00 when the auction ends.
Thinking from the buyer’s perspective, they still need to pay state taxes and fees in addition to the buyer’s premium. All in all, they’ll be paying well over $8,500 for something that has a market value between $7,000 to $8,000. The likelihood of it making the reserve price is very slim. The $250 reserve fee is non-refundable, so you’re out $250 and you still have the car you need to sell.